ART TRAIL ON BILLBOARDS
Gallery Outside with KCAW + Clear Channel from 12 July to 31 July 2021
Going nationwide, the new KCAW + Clear Channel Gallery Outside will manifest on premium large format screens displaying stunning installation works from the annual KCAW Public Art Trail, all thanks to Clear Channel.
This July is Art Month and Clear Channel is celebrating Art & Culture by working with multiple charities and non-profit organisations to bring open air, safe and accessible art works to different places across the United Kingdom.
Each year KCAW launches an open call inviting all artists, creative organisations and curators to present ambitious artworks for the Art Trail. Over 100 applications are received every year, with the shortlisted artworks displayed proudly on the streets of Kensington + Chelsea. With thanks to Clear Channel, over 15 KCAW Art Trail artworks will appear on the giant screens at key arterial routes. Titled, KCAW + Clear Channel Gallery Outside, the aim of the project is to support artists, most of whom are freelancers, hit hard by the pandemic. As we all emerge from lockdown, the ambition is to also brighten ours commutes and inject joy and happiness into our lives, not just in West London, but countrywide.
KCAW + Clear Channel Gallery Outside includes work by Zak Ové, LR Vandy, Lauren Baker, artist duo Baker + Borowski, Luap, Yan Skates, these pieces now have the chance to reappear and take on a new lease of life as stunning billboards, along with previous year’s artists including Liz West, Alex Chinneck, Dotmasters, Toy Studio, Richard Woods and Alice Irwin.
The Kensington and Chelsea Art Week is an annual 11-day event which, this year, is launching the summer long Kensington + Chelsea Festival. The festival aims to inspire positivity and rethinking our environment as we emerge from lockdown.
Follow us on Instagram @kcfestivalUK and subscribe to our newsletter to be the first to find out about new sites and learn more about the project and participating artists. We will be posting new billboards spotted in Liverpool, Glasgow, Manchester and London as and when they pop up!
All About Creative Collaboration – Art Month with Clear Channel
Clear Channel is one the UK’s leading media and infrastructure companies whose purpose is to be both a Platform for Brands and a Platform for Good, with the latter including their charitable and social good partnerships.
In 2021, they have been continuing to work with key charity partners whilst introducing a campaign-based approach focused on specific causes or societal themes each month¸ amplifying the work of a number of charities and organisations that operate in these respective areas.
Their theme this month, Art and Culture, has inspired this amazing partnership with Kensington + Chelsea Art Week Public Art Trail and Kensington + Chelsea Festival.
They are proud to have supported a number of art-related initiatives over the years, including the display of public artworks by their former Artist in Residence Residence Martin Firrell, Yoko Ono’s Earth Day 2021 campaign in collaboration with the Serpentine Gallery, graduate art showcases in partnership with and and the on-going Clear Channel x POCC Art Fund.